Standard URLs

  • Standard URLs are hosted by Feature.fm
  • Standard URLs cannot be used for retargeting or custom event ads on Facebook (Meta)
  • Standard URLs can either be a Standard Domain or Subdomain
    • Standard Domains are the default option and available to all users. They format your URLs like this: https://ffm.to/{abc123}
    • Standard Subdomains are available to the Artist plan and above. They format your URLs like this: https://{artistname}.ffm.to/{abc123}

Custom URLs

  • Custom URLs are hosted by your domain registrar (e.g. Squarespace, Wordpress, GoDaddy, etc.).
  • Any Custom URL can be used for retargeting and advertising via Facebook (Meta)
  • Custom URLs can either be a Custom Domain or Subdomain
    • Custom Domains are setup as an A Record / Root Domain through a domain registrar
    • Custom Subdomains are setup as a CNAME / Subdomain through a domain registrar
  • Either a Custom Domain or a Custom Subdomain is available to publish on a Feature.fm account on the Artist plan or above. To upgrade your plan, click here. 
 

Standard URLs

Custom URLs

Domain

  • Available to all FFM users
  • Hosted by Feature.fm (ffm.to or ffm.link)
  • Cannot be used for Facebook Ads
  • Formatted like https://ffm.to/{abc123}
  • Available to all paid FFM users (Artist plan and above)
  • Hosted by a third-party domain registrar
  • Can be used for Facebook Ads
  • Formatted like https://yoursite.com/{abc123}

Subdomain

 

  • Available to all paid FFM users (Artist plan and above)
  • Hosted by Feature.fm (ffm.to or ffm.link)
  • Cannot be used for Facebook Ads
  • Formatted like https://{artistname}.ffm.to/{abc123}

 

  • Available to all paid FFM users (Artist plan and above)
  • Hosted by a third-party domain registrar
  • Can be used for Facebook Ads
  • Formatted like https://{text}.yoursite.com/{abc123}

 

Now that you know the difference between Standard URLs and Custom URLs, follow the instructions here to submit your request to the Feature.fm team to publish and verify.

Need to upgrade to a plan with Custom Domain support? Complete that step here.